PORSCHE WITH LIGHT
Services
Brand Strategy
Visual Identity
Art Direction
Marketing Materials
Client
PORSCHE WITH LIGHT
Location
PARIS, France
Year
2024
Info
Developed during my first year at LISAA, "Porsche with Light" is a multidisciplinary project that merges 3D animation with a structured graphic dictionary. The objective was to define and illustrate ten light-related concepts through the lens of a fictional commercial for the Porsche 911 Carrera 4S. By utilizing the car’s iconic silhouette as a canvas, the project explores how light interacts with surface, speed, and atmosphere.
